How to Successfully Introduce the new Club App to Your Members and Guests

How to Successfully Introduce the new Club App to Your Members and Guests

Enhance your members’ golfing experience by effectively promoting the How Many Strokes Club App.


Display the Promotion Guide at Key Locations

Print and place the promotion guide at:

  • Front desk & Proshop
  • Caddie Master & Starterhouse
  • High-traffic areas in general

Engage Your Staff

Staff briefing: Educate all staff about the app’s features and benefits.

Talking point to use:
“Have you tried our new Club App? It provides essential course information, including a handy conversion table and club details.”

Place QR Code on:

  • 1st tee sticker, high-end sign & framed promotion guide
  • Scorecards, course guide & golf carts
  • Club website & confirmation emails

Appoint Ambassadors

Select enthusiastic members to encourage others to download and use the app, and to help fellow members with app navigation.

Understand the Adoption Curve

Members may take time to adapt.

Critical Mass Effect

Once key users adopt it, they’ll naturally promote the app to others.

Be Consistent

Keep promoting until the app becomes an integral part of the club experience.

Need help? Email support@howmanystrokes.com or call +45 7239 1000.